Last Friday, I attended the state conference of MCEEA (Michigan Career Educator & Employer Alliance) in Mt. Pleasant, MI, and one of the presenters talked about using Quick Response Codes in a career search. This session inspired me to do a little research to learn more about these interesting little graphics. In an article in US News, Miriam Salpeter raises the question of whether or not a jobseeker should put a QR Code (quick response code) onto his/her resume. Interesting concept: putting a QR Code on your resume to give potential employers a deeper look at your background and accomplishments.
But, I wonder how many executive level clients have begun to even notice QR Codes? They are, afterall, being used to market consumer products, drive people to websites, announce events, etc. So why couldn’t they be used to land a job or promote a leader’s achievements?
My guess is many of the jobseekers who have adopted the use of a QR Code in their search are under 30, but I’m very curious to learn if anyone else is using this technology.
While an interesting computer generated code cannot replace a relationship built through face-to-face interaction, does it make sense to incorporate a QR Code on your resume to build your personal brand? Is this making your profile somehow more personal? Or are you really just a becoming more of a scannable commodity?